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Contests / Extraordinary coffee moment / Gallery / Illy Skyscraper

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Abstract

Illy Skyscraper is a new concept in floor display, never seen before, designed to give maximum visibility to the product. Thanks to its shape, the customer can view each side of the package. The main feature is that as the floor display depletes, empty spaces are not left behind, but panels appear which can be used to describe the characteristics of the product or host your company logo. The weight is distributed evenly therefore it is not necessary to utilize expensive cardboard.

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